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How to use GTM AI, feature by feature. This is a living training resource — it grows every time we ship.

What GTM AI is, the one mental model to hold, and where to go first as a new user.

How to read the Standard Explorer — objects, identity keys, merge rules, mappings.

How the profile is built, the free Firecrawl cap, and what it feeds.

How approved ICPs and personas ground targeting and messaging.

How to install the GTM AI MCP alongside your vendor MCPs, in three steps.

The seven-tool surface, the Tool Playground, and what Free vs Paid unlocks.

The five reference plays and how recommend_play routes a signal to one.

What's included free, what the Workspace plan unlocks, and how gating shows up.