The Standard: five canonical objects

How to read the Standard Explorer — objects, identity keys, merge rules, mappings.

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The five objects

·Company — the durable org. Identity key: primary_domain.

·Account — the workspace's view of a Company. Identity: company_id + workspace.

·Person — an individual. Identity: verified email > LinkedIn URL > name+company+title.

·Signal — a reason to act. Identity: source_system + source_record_id.

·Engagement — a touchpoint. Identity: source_system + source_record_id.

How to use the Explorer

Open any object to see its fields, its identity key, its merge rules (how the same real-world entity is reconciled across vendors), and how each vendor maps into it.

Cross-object relationships and the field-conflict policy are listed at the bottom of the Explorer index.

Admin / devshown while in development

Where it lives

·Code: src/data/standard.ts (STANDARD_OBJECTS, CROSS_OBJECT_RELATIONSHIPS, FIELD_CONFLICT_POLICY).

·Source of truth: Notion > The Standard > Canonical Objects. Field specs are reconciled to that page.

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